Canadian Pork Council

Animated Video

2025

The Canadian Pork Council sought to encourage the use of Canadian pork in more meals, especially among young parents. To support this initiative, I was commissioned to create animated recipe videos as part of their campaign. The final video was produced in partnership with Today’s Parent and Chatelaine in Quebec.

Recipes using Canadian Pork
The final animated video features two recipes: Orange Stir-Fried Pork and Spaghetti with Pork Meatballs. The content was divided into four separate videos, each showcasing one recipe, released in both English and French.

Storyboard ↓

The first step was to carefully go over the creative brief and script provided by the client, and then create storyboard sketches based on those details.

Style Frames ↓

The next step was to render the approved illustrations and prepare the layers for animation.

Final Animation ↓

The final step was animating the 30-45 second videos, incorporating 2D illustrations and dynamic typography.

Final Videos for Canadian Pork Council

The final videos were posted to the Canadian Pork Council’s social media accounts on Meta and X (formerly Twitter).